The main competitors are shipyards in France, England, America and Scandinavia, who are strong on technical innovation and technology, coupled with good design and manufacture. Here we can also include the shipbuilding industry in Asia, in particular Korea, which offers extremely competitive consumer prices.
Italy, on an international level has the second highest turnover despite a far lower number of craft produced (Italy manufactures high value-added leisure craft for the top market sector, as confirmed by the super yacht market sector - over 24m - which Italy dominates).
Main features of the Sicilian shipbuilding industry:
- Interior and exterior Design features - highly sophisticated and sought-after
- High quality technical/building characteristics
- Skilled craftsmanship
- Top comfort and performance levels
- Technological innovation
- New product lines and original design features
Sicilian shipbuilding satisfies top market sector demand - the luxury market, where the most important factors are comfort, elegance and innovation. Prices, which are less competitive compared to prices in Asia, are of less importance in the market segment for which Sicily produces.